The physical mail platform for modern retailers

Automate personalised direct mail that drives more customers, more repeat purchases and more revenue.

Case Studies
Inkpact collage

Trusted by the world's most ambitious retailers.

Victoria Beckham
OKA
Orlebar Brown
Space NK
Boden
ME+EM
Net-A-Porter
Victoria Beckham
OKA
Orlebar Brown
Space NK
Boden
ME+EM
Net-A-Porter
Nkuku
Varley
The White Company
Ocado
Augustinus Bader
Nkuku
Varley
The White Company
Ocado
Augustinus Bader

You're sending more. They're feeling less.

Digital has changed how brands connect with customers. But when everyone's competing for attention in the same places, it's harder to stand out. Physical mail creates a different kind of moment. Something personal, unexpected and tangible that shows a customer they're worth more than another message on a screen.

Polaroid photograph with the words Not just sent. Felt.

You can't automate connection. Or can you?

We bring physical mail into your existing CRM, turning everyday customer moments into something worth remembering. Using customer data, psychology and some clever technology, we make genuinely personal communication possible at scale. Because making people feel valued is good for business.

Polaroid photograph of a handwritten Victoria Beckham note

If it's made for everyone, it's felt by no one.

A handwritten note for one customer. A thoughtful gift for another. We help you work out who should get what, and when. Then we take care of everything, from the strategy and personalisation to production and delivery. All built around growing your customer relationships.

Polaroid photograph of a personalised direct mail collection

Customer stories

Before Inkpact, Victoria Beckham had never used any physical mail.

Today, connected directly to Klaviyo, Inkpact automatically triggers handwritten notes, luxury gifting and personalised lookbooks throughout the customer journey.

The result? A new automated marketing channel that increases customer lifetime value, purchase frequency and creates memorable customer experiences that strengthen every other channel.

0×ROAS
0%Repeat Rate
+0%Average Order Value Lift

“Connecting Inkpact to our CRM unlocked a completely new growth channel for Victoria Beckham.”

Lisa, Head of CRM
Victoria Beckham campaign
Victoria Beckham campaign — high heels
Victoria Beckham campaign
SEND ITLIKE
Inkpact×Victoria Beckham
Beckham
Orlebar Brown
Orlebar BrownOrlebar Brown
16×ROAS Campaign

Personalised handwritten notes and premium gifting campaign.

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Speedo
SpeedoSpeedo
+904%Revenue Uplift

Recognising top-tier community members with personal handwritten notes.

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Libby London
Libby LondonLibby London
56×ROI Programmatic Postcards

Real-time programmatic postcards to reduce cart abandonment.

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Nkuku
NkukuNkuku
24×ROI Catalogue Follow-up

Converting catalogue browsers into buyers with handcrafted notes.

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Space NK
Space NKSpace NK
+118%Tier Migration

How handwritten notes double loyalty programme tier migration.

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OKA
OKAOKA
26.6×ROI Welcome Journey

Welcome journey transformation driving 1st to 2nd purchase.

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INKPACT’S RESPONSERATES ARE
ASTRONOMICAL
RORY SUTHERLAND

We don’t just send stuff. We use insights to create a moment that inspires action.

Data and craft visual

Why retailers choose Inkpact.

We do the hard work.

From strategy and creative to CRM integration, production, fulfilment and reporting, our team becomes an extension of yours so you can focus on growing the business.

We remove the risk.

Already sending direct mail? We’ll match your current mailing costs while creating campaigns that are more personalised, more measurable and designed to deliver better results.

We grow together.

Whether you’re launching your first campaign or scaling globally, our flexible pilot and performance-based commercial models mean we succeed when you do.

Less effort. Less risk. More growth.

FAQs

We integrate with your existing e-commerce platforms and CRM to trigger personalised handwritten notes at key customer moments — new orders, loyalty milestones, win-backs, and more. Our network of scribes write each note by hand. We handle printing and fulfilment end-to-end.

Most brands are live within 2–4 weeks of kickoff. We'll map your customer journey, define the triggers, agree on messaging, and handle the scribes. Our onboarding team runs the entire process.

We work with brands sending from 100 notes per month upwards. Volume-based pricing applies, and our team will work with you to find the right tier for where you are now and where you're heading.

Yes — deeply. Each note can pull from your data to include the customer's name, order details, product names, loyalty tier, and more. No two notes need to be the same.

Yes. We integrate natively with Shopify, Klaviyo, and most major e-commerce and CRM platforms. We also offer a flexible API for custom setups if your stack is more bespoke.

We track cohort performance against your control group, monitoring repeat purchase rate, ROAS, and customer lifetime value. Most brands see measurable ROI within 90 days.

Handwritten notes and letters, postcards, catalogues, and branded inserts. All can be triggered programmatically based on your customer data, at any scale.

Let’s talk.

Ready to make marketing felt?

Book a strategy session to discover how automated physical mail can increase customer acquisition, repeat purchases, retention and profitability.

View case studies
Not just sent. Felt.