https://inkpact.com/blog Insights on programmatic direct mail, customer retention, and behavioural science from the Inkpact team. en-gb hello@inkpact.com (Inkpact) hello@inkpact.com (Inkpact) https://inkpact.com/brand/Logos/RGB/Logo/25649_Inkpact_RGB_Digital_Logos_Master_White.png https://inkpact.com/blog Fri, 11 Sep 2026 12:16:04 GMT https://inkpact.com/blog/consumers-are-exhausted-why-physical-mail-is-coming-back https://inkpact.com/blog/consumers-are-exhausted-why-physical-mail-is-coming-back Tue, 26 May 2026 00:00:00 GMT hello@inkpact.com (Inkpact) direct mail CRM retail digital fatigue customer loyalty https://inkpact.com/blog/do-luxury-customers-expect-more-than-efficient-communication https://inkpact.com/blog/do-luxury-customers-expect-more-than-efficient-communication Tue, 26 May 2026 00:00:00 GMT hello@inkpact.com (Inkpact) luxury CRM direct mail customer experience retention https://inkpact.com/blog/no-one-builds-anything-meaningful-alone https://inkpact.com/blog/no-one-builds-anything-meaningful-alone Tue, 26 May 2026 00:00:00 GMT hello@inkpact.com (Inkpact) leadership founders mentorship culture brand https://inkpact.com/blog/customer-moments-human-effort https://inkpact.com/blog/customer-moments-human-effort Tue, 12 May 2026 00:00:00 GMT hello@inkpact.com (Charlotte Pearce) customer loyalty personalisation CRM direct mail https://inkpact.com/blog/self-expression-in-leadership https://inkpact.com/blog/self-expression-in-leadership Tue, 12 May 2026 00:00:00 GMT hello@inkpact.com (Charlotte Pearce) marketing strategy brand attention economy https://inkpact.com/blog/handwritten-notes-outbound-sales https://inkpact.com/blog/handwritten-notes-outbound-sales Thu, 30 Apr 2026 00:00:00 GMT hello@inkpact.com (Charlotte Pearce) B2B handwritten notes attention economy direct mail https://inkpact.com/blog/retail-marketing-connection https://inkpact.com/blog/retail-marketing-connection Thu, 30 Apr 2026 00:00:00 GMT hello@inkpact.com (Charlotte Pearce) retail marketing strategy personalisation attention economy https://inkpact.com/blog/connection-over-transaction https://inkpact.com/blog/connection-over-transaction Thu, 23 Apr 2026 00:00:00 GMT hello@inkpact.com (Charlotte Pearce) marketing strategy brand customer loyalty attention economy https://inkpact.com/blog/retail-crm-handwritten-direct-mail https://inkpact.com/blog/retail-crm-handwritten-direct-mail Thu, 09 Apr 2026 00:00:00 GMT hello@inkpact.com (Charlotte Pearce) direct mail CRM customer retention retail https://inkpact.com/blog/handwritten-direct-mail https://inkpact.com/blog/handwritten-direct-mail Fri, 03 Apr 2026 00:00:00 GMT hello@inkpact.com (Charlotte Pearce) direct mail handwritten notes behavioural science B2B https://inkpact.com/blog/direct-mail-rebuilt-for-the-attention-economy https://inkpact.com/blog/direct-mail-rebuilt-for-the-attention-economy Sat, 07 Feb 2026 00:00:00 GMT hello@inkpact.com (Charlotte Pearce) direct mail CRM attention economy marketing strategy https://inkpact.com/blog/how-handwritten-notes-reduce-customer-churn https://inkpact.com/blog/how-handwritten-notes-reduce-customer-churn Thu, 15 Jan 2026 00:00:00 GMT hello@inkpact.com (Charlotte Pearce) subscription churn customer retention direct mail https://inkpact.com/blog/make-marketing-sexy-again https://inkpact.com/blog/make-marketing-sexy-again Wed, 14 Jan 2026 00:00:00 GMT hello@inkpact.com (Charlotte Pearce) marketing strategy behavioural science brand customer loyalty https://inkpact.com/blog/why-direct-mail-outperforms-digital-marketing https://inkpact.com/blog/why-direct-mail-outperforms-digital-marketing Thu, 20 Nov 2025 00:00:00 GMT hello@inkpact.com (Charlotte Pearce) direct mail ROI marketing strategy retail