https://inkpact.com/blog Insights on programmatic direct mail, customer retention, and behavioural science from the Inkpact team. en-gb hello@inkpact.com (Inkpact) hello@inkpact.com (Inkpact) https://inkpact.com/images/logo-white.png https://inkpact.com/blog Fri, 17 Apr 2026 05:16:56 GMT https://inkpact.com/blog/retail-crm-handwritten-direct-mail https://inkpact.com/blog/retail-crm-handwritten-direct-mail Thu, 09 Apr 2026 00:00:00 GMT hello@inkpact.com (Charlotte Pearce) direct mail CRM customer retention retail https://inkpact.com/blog/handwritten-direct-mail https://inkpact.com/blog/handwritten-direct-mail Fri, 03 Apr 2026 00:00:00 GMT hello@inkpact.com (Charlotte Pearce) direct mail handwritten notes behavioural science B2B https://inkpact.com/blog/direct-mail-rebuilt-for-the-attention-economy https://inkpact.com/blog/direct-mail-rebuilt-for-the-attention-economy Sat, 07 Feb 2026 00:00:00 GMT hello@inkpact.com (Charlotte Pearce) direct mail CRM attention economy marketing strategy https://inkpact.com/blog/how-handwritten-notes-reduce-customer-churn https://inkpact.com/blog/how-handwritten-notes-reduce-customer-churn Thu, 15 Jan 2026 00:00:00 GMT hello@inkpact.com (Charlotte Pearce) subscription churn customer retention direct mail https://inkpact.com/blog/make-marketing-sexy-again https://inkpact.com/blog/make-marketing-sexy-again Wed, 14 Jan 2026 00:00:00 GMT hello@inkpact.com (Charlotte Pearce) marketing strategy behavioural science brand customer loyalty https://inkpact.com/blog/why-direct-mail-outperforms-digital-marketing https://inkpact.com/blog/why-direct-mail-outperforms-digital-marketing Thu, 20 Nov 2025 00:00:00 GMT hello@inkpact.com (Charlotte Pearce) direct mail ROI marketing strategy retail